Alphabet’s plans for drone delivery are a fantasy - Recode

Alphabet's plans for drone delivery are a fantasy - Recode

Alphabet's plans for drone delivery are a fantasy Project Wing won't be profitable in the U.S. for years, if it even takes off. Photo by Bruce Bennett/Getty Images Project Wing, the drone delivery program piloted under Alphabet, the parent company of Google, wants to open a serious delivery service. Wing is a project of the search giant's moonshot division, X, formerly called Google X, now a separate business under the Alphabet umbrella. The idea, according to a report this week in the Wall Street Journal , is to create an online retail center called Wing Marketplace where orders will be delivered by drones on demand for a $6 fee. Former employees said the company met with Whole Foods, Domino's and other restaurants, according to the Journal. But if Wing is expected to eventually make money, the drone division will have to jump through a lot of hoops first.

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