Google buys a backbone for pay TV services



Google buys a backbone for pay TV services

Vimeo makes it easy to find purchased videos on your phone 7h ago 13h ago 13h ago 14h ago Google buys a backbone for pay TV services The search engine has acquired a startup that quickly pushes live video for NBCUniversal, FOX Sports and Univision. Share Tweet Share Save Google is snapping up Anvato, a company with tech that's designed to make it easy for broadcasters to put live video online. The system is currently used by plenty of brand-name firms to pump out online video, edit clips in the cloud and handle pay-per-view transactions. Anvato counts companies like NBC and Fox Sports as customers, the former uses it as the backbone for NBC.com , while the latter used it to stream the Super Bowl . Anvato's software and employees will now join Google's cloud platform team, enabling other firms to benefit from what's being called "scalable media processing and workflows in the cloud." As TV becomes just another part of the internet,

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