成功的 Apps 所具有的共同点 | Coder | 程序员资源网



成功的 Apps 所具有的共同点 | Coder | 程序员资源网

移动 Apps 是一个留住客户、 提升产品品牌与企业利润非常有效的方式,但企业必须先要说服客户下载并持续使用他们的 app,这是一件很不容易办到的事情。

根据 Nielsen 统计,18岁以上的智能手机用户平均安装有42个不同的apps,但是 87% 的这些用户每天只使用少于 10 个,55% 的用户在同一时期内只使用1到4个。因此,企业必须做出非常优秀的APP才能保持住消费者的兴趣。

所以,让我们来看看成功的 Apps 所具有的共同特点。

简洁的设计

Pandora、YouTube、Spotify、Google Search 甚至是 Facebook 都在缩减他们的 app,使设计和用户界面更加的简洁、现代化。然而,如果只追求简洁而忽略了应用的性能,也并没有什么卵用。保证完美的性能,并匹配漂亮的界面,需要非常严格的测试,但上述企业都明白测试和质量的重要性,因此他们的应用下载量一直都排在前面。


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