What Winning Apps Have in Common - DZone Mobile
Mobile apps are a great way to retain customers, empower brands and improve bottom lines, but companies must first convince consumers to download and keep using their apps, which is no small feat.
According to Nielsen, the average smartphone app user older than 18 years of age has 42 different apps, but 87 percent of those individuals use fewer than 10 mobile apps each day, and 55 percent only take advantage of between 1 and 4 apps over the same time period. It's clear that brands must create the best apps in order to keep customers engaged every day.
So, let's take a look at what some winning apps have in common.
Read full article from What Winning Apps Have in Common - DZone Mobile
No comments:
Post a Comment