What’s So “Prime” About Prime Pantry? | Re/code
Amazon’s smiley logo is a good fit for me, a relatively happy customer — an Amazon Prime member, even. I’m also a new parent; the two tend to go hand in hand.
You see, the $99-a-year Amazon Prime service has saved my baby-raising, city-dwelling self umpteen hours of battling traffic en route to the ’burbs for a visit to Buy Buy Baby or Babies R Us, where I would hunt tirelessly for some obscure infant item. Instead, I pick up my iPhone, open the Amazon app, select the item I want and tap the one-click button to order. Two days later, it’s on my doorstep, shipped for free — unless someone steals it, which is another story.
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