Kontera offers in-text advertising links, similar in style to the more popular Infolinks. While their ad units' high visibility might be off-putting to some, that is exactly the point: these ads are effective combatants against banner blindness and are impossible for a site visitor to ignore (assuming he is reading the content). While in theory this is a good idea, in practice it leaves a lot to be desired as implementation can be choppy and ad relevancy can be weak.
Read full article from Kontera Review for Publishers
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