Hard isn't Valuable: Looking back on Fineo



Hard isn't Valuable: Looking back on Fineo

I've decided its time to wrap up Fineo. I took a shot for a while (nearly two years!), but I'm way past my original time deadline to get traction and well out of (allocated) money. I've spent the last few weeks writing up some of the interesting architecture/design work I did, so at least there is some decent record. At the same time, I've been reading a bunch to understand where and how I went awry.

Emotional Impact

Quiting Fineo felt a bit like getting broken up with as a teenager. Spending an inordinate amount of time together, Fineo became a large part of my identity (not a good idea). Once its over, it then still takes a while to really accept that it happened - its over; the necessary obsessing over (and over and over) what happened, why it didn't work out, etc. At the end of it, it wasn't necessarily something I regret doing, but it's taken a bit of time to get used to the idea that I'm not going to be working on this thing that was a huge part of my life for nearly two years.

It's been an emotional roller coaster, not to sound too cliché, filled with stress, depression, flow and yes, a couple wins. At the same time, its been a great pressure to expand my comfort zone and learn oodles of things I didn't even consider before. I've said for a while that even if Fineo failed (predestination?), it would still have been worthwhile.


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